What is a key intention of using values in coaching?

Using values in coaching serves to explore client knowledge and strengths, which is integral to the coaching process. When coaches help clients identify and articulate their values, it creates a foundation for self-awareness. Understanding one's values can illuminate what is most important to the client, guiding them toward setting meaningful goals and making choices that resonate deeply with their beliefs and priorities.

This approach not only enhances the client's engagement and motivation but also fosters a supportive environment where clients feel understood and empowered. Values serve as a compass that helps clients navigate challenges, align their actions with their core beliefs, and leverage their inherent strengths, ultimately facilitating personal growth and transformation.